Who are you?

Hello and good morning to everyone!  It appears I am a late in arriving to the HMA blog scene.  I think this has the opportunity to be a great creative outlet for thoughts, ideas, and general "adspeak."  

For my first post, I have attached a link to an article found on Adage.com's "Small Agency Diary" section.  I've found the Small Agency Diary to be a great resource for a variety of topics covering life at a small shop like ours.  This article written by constant contributor and agency owner Bart Cleveland addresses new business development and projecting your brand.  

This article brings up an interesting question.  Is the question of "who are you (as an agency)?" defined by the agency itself, or is it defined by the thoughts, impressions, and experience that your clients have of (and with) you?

I believe we all strive for the client experience and our agency personality to be one the same.  If what your clients interpret (or experience) from working with you is different than your impressions of your own agency's "culture" then there is a disconnect that needs to be addressed.  

So take a minute, step back, and ask yourself...Who is Harvest Moon Advertising?  What would you answer?  If we asked our clients...would they come up with the same responses?  Would the responses differ from client to client?  If so, are we letting our "true north's" of No Surprises and We Grow Business shine through and govern our thought processes and decision making for each and every client project?

http://adage.com/smallagency/post?article_id=127029

Please enjoy.  Don't hesitate to leave your thoughts or even answer the open ended questions scattered throughout the post.

AR

Funny things that Every Designer should see

http://www.makemylogobiggercream.com/ http://www.underconsideration.com/Maketh...

Dog Humor

I've been on this dumb humor kick that can only be explained as “Dog Humor”. It seems to work best when texting, emailing, or instant messaging. If you want to incorporate dog humor into your everyday "text" related messages, do the following. Start with "arf". For example you can send your girlfriend a message that reads, "what Arf you doing today?" She may think it is a slip up, but other dog humor enthusiasts will notice it. Start with that for several messages. Maybe later on send her an instant message, like “arf you excited to work today?”
I think the next step is to incorporate the word “woof.” So you can say to your brother,” woof you like to come over and watch “A Shot at Love with Tila Tequila?”

Eventually it can get bad, and maybe even stupid, but it’s still fun because the people who have become hip to Dog Humor, dislike it even more.
In my prime, I tried to incorporate as much dog humor as I could in phrase such as…. “ What’s wagging? Arf you up? Howls it going? Arf their kids playing at the bark? Woof you like to go out to eat? Yelp! Sara, that is correct

Cheers, and Miles of Smiles
AJ